Booklaunch live!
International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector.
The formal presentations at the launch of international communications strategy.
Live phonecast from the Chicago Booth School of Management launch event for International Communications Strategy
Yang-May: preparing my notes for our presentation during the book launch tonight and wondering how to digest 70-100 pages of social media discussion into 10 minutes.... (Sorry that the sound level is a bit faint. I must remember to speak up!)
Welcome to the book launch phone cast channel for International Communications Strategy
Welcome to the launch of International Communications Strategy at Chicago Booth School of Business
